What is ticketing dashboard of an event

Once you create and publish your event using AllEvents, you can see how your event is performing such as the number of interested people, the number of tickets bought, the number of leads, etc.

All of this information regarding an event can be found under the Ticketing Dashboard.

In this article, we will explore this ticketing dashboard in details.

It is recommended that ticketing dashboard is viewed in Desktop website. You can also view Desktop version of website in your mobile devices. Here is how you can do it.

How to open ticketing dashboard?

1
Log in to your AllEvents account. Go to Event Ticketing under organizer section of your profile drop-down.

2
Find the relevant event and click on the event name to open ticketing dashboard for that event.

3
Next screen you will see is ticketing dashboard for an event.


How to manage ticketing for an event?

In the event ticketing dashboard, you can manage the ticketing for the event using the buttons provided as shown in the figure below.

  1. Manage Ticket Types: You can add/remove/configure ticket types for your event here. To learn how to create a ticket type click here.
  2. Issue Tickets: You can manually issue tickets to an attendee of the event. To learn how you can issue tickets, click here.
  3. Customize registration form: When you need to collect additional data from the ticket buyer, you can customize ticket registration form by selecting this option. To learn how, click here
  4. Manage admins: You can grant access to your collaborator to help you manage events by adding them as admin. to learn how, click here.
  5. Ticket Integrations: You can use our service of ticket integration for free. To learn how, click here.

What are the various reports I see in ticketing dashboard?

As mentioned earlier, you can see various information regarding your events on ticketing dashboard. Once you understand these reports clearly, you can improve your event audiences, you can even manage your event better than you thought you would be able to.
Here is the overview of the reports available, In this section, each report type is explained.

To view a particular report in detail, just click on that report box. It will expand to show the full report. You can hide this back, by clicking on the title again. To skip reading on details of various reports, click here.

Interested

Simply speaking, people who have shown interest in attending your event but haven't actually initiated the process of booking or registering. It is always a good idea to get in touch with them. If done right, they could transform into attendee of your event,😊

In case you are wondering how a user can show interest in an event. There is a button labeled I am interested in email invites you send using the email credits. To learn more about email credits, click here.

Leads

Leads are people who initiated the procedure of booking the tickets for your event but for some reason, they didn't (or couldn't) finish it. In this sense, they are potential attendees for the event.

It is always a good idea to talk to leads, who knows maybe they will successfully book for the event.😊
You can actually send a message to them by clicking on Send message.

Sometimes, when there is an error in payment transaction due to some unforeseen circumstance, the attendee's booking won't be marked as paid automatically even when attendee actually has paid the amount.
In these cases, first verify with us by sending an email whether the amount is received, and then you, as the organizer of the event, can confirm the transaction status and mark the ticket as paid manually by clicking on Mark as Paid.

You can also download these Leads data as a Microsoft Excel file, by clicking on Download as Excel file.

Tickets

Pretty obvious, you can see the ticket you have issued and the tickets that attendee booked for your event under this report.

Sometimes, when an attendee has accidentally deleted his/her tickets, you can resend them the ticket by clicking on Resend Ticket.

If you have created a custom form for one or more ticket type for the event, then you can also view the data collected by custom forms by toggling the Show Custom Form Data on.

You can also download details of tickets in the form of Microsoft Excel file, by clicking on Download. This will be especially useful if you created a custom form for the ticket type(s).

Payments

Except for free tickets, all other tickets include online fund transactions. To keep better track of your payments, you can use this section.

You can also download this data in the form of Excel file by clicking on Download as Excel file.

Check Ins

When an attendee has checked in to your event, you mark them as checked in. This section displays data of all checked in attendees.

You can also download this data in the form of Excel file by clicking on Download.

Affiliates

Affiliate marketing is performance-based marketing, in which how much a marketer earns depends upon how many tickets/products were sold by his/her marketing campaign.

For example, you are an organizer of an event and you have created your event on AllEvents. You have also enabled and set up the ticketing for your event. Now, as a part of marketing for your event, you wish to partner up with someone who has access to right audience circle and you think they have the ability to enrich your audience base, then you can add those parties as an affiliate to your event. You will need to decide on their commission rate out of the total ticket amount sold by their campaign.

How and when you pay the affiliates their earned commission is completely up to you. Since affiliates are entities created by the organizer, AllEvents is not liable to any payments issues with affiliates.

You can add a new affiliate by clicking on Add Affiliate.
You only need to provide the Email of the affiliate and the Commission you wish to give them.
Once you enter these details, AllEvents will send an email to them with their affiliate link to your event. They need to use that link to market your event and successfully claim their commission.

Once an affiliate is created, you won't be able to remove them from the list of affiliates.

Affiliates Sale Report

To keep track of your affiliate's performance and the amount of commission they earned, you can use this report.


After the report section in ticketing dashboard, you can see three relevant links regarding the event.

  1. Event Page
  2. Booking Link
  3. Organizer Page

You can market and advertise your event by sharing these links in appropriate channels such as Instagram, Facebook, LinkedIn, personal SMS, Email, etc.

You can also download QR code directing to these links and use it where ever you wish.

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